Luxury and flexibility for BioRex Vaasa with Palad Design Furniture

In the lobby of BioRex Vaasa, luxury meets adaptability. For this versatile event environment, the selected furnishings include silver-toned Palad REX ARC chairs, custom-made Palad tables, and sofas from the Palad TUMA family.

The round Palad tables exude cinematic glamour: each tabletop is decorated with black-and-white images of iconic movie stars. The tables are designed at standing height, making the space ideal for large events as well as intermission refreshments.

The sleek, wedge-shaped Palad REX ARC chairs create an elegant and inviting atmosphere. The REX ARC chairs can be arranged into clean rows, curved formations, or spatially defining layouts. The modular structure gives the furniture an active role, making the overall composition visually engaging. These versatile chairs are equally well-suited for movie nights and large-scale events.

A captivating detail in the BioRex Vaasa lobby is a custom-made, regal upholstered throne. The seat is placed in a recessed niche, where the BioRex crown logo on the back wall aligns above the sitter’s head, literally crowning the movie night experience. This charming Palad chair invites visitors to capture the moment and share the experience on social media.

Palad design furniture is a key part of BioRex’s distinctive visual identity. Photo © Pa-La.

The oval-shaped TUMA-R ottoman functions as a standalone seat, or the ottomans—available in three different sizes—can be combined to create versatile seating arrangements. Photo © Pa-La..

Design that turns BioRex into an experience

In BioRex cinemas, comfort, visual aesthetics, and glamour come together with state-of-the-art acoustics. Each theater is unique, yet all share a strong identity rooted in the visual concept created in the early 2000s by Partanen & Lamusuo and BioRex.

Palad design furniture plays a central role in BioRex’s distinctive look and feel. The furniture design creates cohesion and enhances the overall experience of the spaces, while its color palette echoes the BioRex brand colors: silver, bronze, and midnight blue.

Through the collaboration between Partanen & Lamusuo and BioRex, entirely new theaters have been created alongside renovated classics, where heritage blends seamlessly with modern, immersive experiences. In every theatre, the common denominator is a wow -experience that makes each visit truly memorable.

A modern meeting place built around TUMA furniture

In the lobby of BioRex Vaasa, social interaction is an integral part of the experience. The circularly curved Palad TUMA sofa offers opportunities for relaxed social interactions and playful use. Its varying seat depths ensure that everyone can find a comfortable and ergonomic place to sit.

The TUMA sofa adapts to a wide range of needs through a selection of different centre modules. The upholstered backrest provides a comfortable place to pause and relax, while the centre module with a tabletop serves as a practical surface for placing personal items. A centre module equipped with a book and magazine rack makes the TUMA sofa an ideal solution for waiting areas and lobby spaces.

The Palad TUMA-R stool adds further flexibility to the use of the space. The oval-shaped stool works well as a standalone seat, or multiple stools—available in three different sizes—can be combined to create versatile seating groups. The version with a lid offers a practical storage solution and helps keep the space tidy, making it a functional and stylish choice for public interiors.

Palad REX ARC chairs can be arranged into clean rows, curved forms, or space-defining compositions. Photo © Pa-La.

The varying seat depth of the Palad TUMA sofa ensures comfortable and ergonomic seating for everyone. Photo © Pa-La.

Palad REX ARC auditorium chairs bring ergonomic comfort to the front row of the auditorium. Photo © Pa-La.

The custom-made round Palad tables exude cinematic glamour, with each tabletop arranged with black-and-white images of iconic movie stars.

Palad furniture is designed with a purpose

In the design of Palad’s furniture for public spaces, durability, closeness to nature, and timeless aesthetics are emphasized—values that support BioRex’s principles and customer experience. The aim is to create spaces where viewers can relax and enjoy the film with all their senses.

“Our design philosophy always starts from real needs: spaces, people, and intended use. We design furniture to adapt to different spaces and users, taking into account both physical proportions and the multifunctional nature of spaces,” say Palad brand lead designers Jaana Partanen and Heikki Lamusuo.

Aesthetically appealing and engaging, Palad furniture is designed to solve functional challenges within a space. Palad integrates user-centered design as a core principle: every piece of furniture supports everyday use, invites people in, and feels welcoming to everyone. Accessibility, adaptability, and longevity are key priorities in the design process.

“Empathetic design is our core idea. We want the furniture we design to leave an empathetic footprint in the world. This is reflected in ecological choices such as local production, the use of renewable materials, and ease of maintenance,” explain Palad designers Jaana and Heikki.

Social responsibility is expressed through inclusive design that does not exclude anyone. Locality is part of the Palad brand identity—the furniture is manufactured in Finland in collaboration with local producers, supporting both regional vitality and sustainable development.